What runs when

Audience works while you are not looking at it. Most of what Scout does happens on a schedule: syncing your search data overnight, re-scoring the queue, asking the AI visibility panel each morning, proposing rules once a week. This page lists all of it, so nothing that appears on Home or in Activity is a surprise.

On a schedule#

When	What Scout does	Why it matters
Every night	Syncs the latest Search Console data, then Analytics if it is connected.	Search figures always run two to three days behind, whatever tool reads them.
Every night	Re-scores every open opportunity against the fresh search data.	A flagged topic whose demand climbed above the minimum clears its guardrail and returns to the queue on its own. Scores on open topics refresh daily whatever your rebuild cadence.
On your cadence	Rebuilds the opportunity queue: reads the market again, regroups keywords into articles, and judges each group against your company profile.	The expensive path, and the one that finds new topics. See below.
Weekly	Refreshes keyword demand and live rankings for topics that are open or in progress.	Scoped to active work, so a workspace with nothing shortlisted costs nothing here.
Daily	Takes a performance snapshot of every page Scout published.	Feeds Content performance and the single-page reports.
Every morning	Asks the confirmed AI visibility panel, for workspaces that have one.	The recurring spend the panel screen warns about. See Costs and cadence.
Weekly	Reads the pages assistants cited, to see whether they list you.	Turns "cited a roundup" into "a roundup to earn a place on" or "a placement to improve".
Weekly	Proposes learned playbook rules from the last two months of your edits.	Why the Learned tab fills weekly, not daily. See Learned rules.
Weekly	Looks for patterns across your published work and writes them up as insights.	"What Scout has noticed" on Reports.
Weekly and monthly	Writes the report narrative for the week and the month just finished.	The summary card at the top of the Reports overview.
Every few minutes	Checks for runs that stopped without finishing and closes them.	Why a failed run never sits as "running" forever. See Activity.

The one cadence you control#

The rebuild is the only scheduled job with a setting, because it is the one that costs. In Workspace settings, Rebuild opportunities offers: Every day, Every three days, Every week, Every two weeks, or Only when I ask. The help text beside it is the whole trade-off:

A full rebuild reads the market again, so more often costs more. Scores on open opportunities refresh daily either way, and you can always research a topic on demand.

Weekly is the default and suits most teams. Choose Only when I ask if you would rather trigger rebuilds yourself and rely on Research a topic between them. See Workspace and members for where the setting lives.

Nothing that spends money happens on arrival#

Opening a page never costs anything. Every action that spends is a button a person presses:

• Research a topic and its variants on the AI visibility screens.
• Suggest questions, Run now and Measure it now on AI visibility.
• Re-read my site on the Playbook.
• Move forward on an opportunity, which starts research and drafting.
• Approve outline & start drafting and Write it again on the outline.
• Retry on a failed run.

And nothing happens optimistically. When you approve, reject, accept or dismiss, the screen waits for the server to confirm before it shows the change.

While Scout works#

Screens that have something in flight poll themselves and stop when it settles: Home and Opportunities every few seconds while a scan runs, an article's record while Scout is drafting, the setup screen throughout the build. You can leave any of them. The sidebar indicator shows Scout is working wherever you are, and Activity shows every run and every agent call as it happens.